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Customer Journey Keywords Framework

Keywords Framework

The Customer Journey Keywords Framework guides you step by step in determining the right keywords for each phase of the customer journey. Start filling in the lists in the General Section. From there on complete each phase (Awareness (Google’s See), Consideration (Google’s Think), Purchase (Google’s Do), Loyalty (Google’s Care)) and click Generate. Appropriate combined keywords for each phase will be merged. It’s easy! You can always check the guide.

Products or Services Category

Products or Services

Properties
Awareness Section (Google’s See)
Category Facts


Product Facts








Consideration Section (Google’s Think)
How/Where/When (THINK)


Targets





Purchase Section (Google’s Do)
Offers


Competitors





Loyalty Section (Google’s Care)
Brand


Support




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